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Copy That Pops: Writing Tips and Psychology Hacks for Business

Dec 29, 2017

Last episode of the year! Are you ready to negotiate??

Get ready to nerd out with some psychology and persuasion tips and tricks! It’s the best way to end 2017 and get ready for success in the new year!

 

A few exciting highlights include:

- The norm of reciprocity
- Confirmation Bias
- Fundamental Attribution Error
-...


Dec 19, 2017

Is a book a bucket list dream on your list? Thinking about writing one but unsure of the when/what/why?

My “soul sista” is here today to tell you about all of the reasons why the TIME IS NOW! And why, with reusing great content you already have, becoming a proud published author is easier than you ever dreamed.

A...


Dec 12, 2017

Poke it with a stick??! Yes, that’s what I said.

I’ve got a super quick psychology tip for you today!

 

To quickly get inside your customers' heads and connect to them with wise word choice, try out this approach...

Quick Copy Tip:
1. Identify Pain
2. Poke it with a Stick
3. Fix

Instead of:
We offer the lowest price...


Dec 5, 2017

It’s been one year since my book #1 best-seller in the U.S. and Canada! It’s been a year of helping others hit their book goals and I can’t wait to help more people!

I want to share with you today 3 reasons why I absolutely love having my own podcast.

A few exciting highlights include:

- Why care about copy as a...