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Copy That Pops: Writing Tips and Psychology Hacks for Business

Apr 25, 2016

Brand new blog to 1700 subscribers AND a full-time income in just 2 months! Shaunta shares everything from how she started her first blog to the creative approach she takes.

  • Shaunta’s background and how she developed her passion for writing.
  • How Shaunta used NaNoWriMo to write her first full length novel in2004.


Apr 25, 2016

What is Confirmation Bias? Let's take a dive deep into the one thing we all do within 3 seconds of being introduced to something new and what this all has to do with the effectiveness of your landing pages.

  • The history of why humans make gut level decisions quickly.
  • Why we only look for information that reinforces what...


Apr 22, 2016

I share my psychology and copywriting background, the origins of Copy That Pops, and some surprising conversion statistics!

  • What is Copy That Pops?
  • Who is Laura Petersen?
  • Why 88% of businesses are unhappy with their conversion rates.

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Text EPISODE0 to 44222 to give feedback to Laura and get your free gift,...