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Copy That Pops: Writing Tips and Psychology Hacks for Business

Oct 20, 2016

The 5 W’s to creating great content, a crossover between tech and art, and how to approach paid advertising. 

In this episode, I chat with Akbar Jaffer:

  • How he introduces himself at a networking event [3:24]
  • His background and how he started his career [6:40]
  • The origin of his philosophy around leadership [15:12]
  • How he uses content calendars for his blog [18:32]
  • The 5 W's to create blog content [25:33]
  • His top advice for paid advertising [28:40]

Show Notes