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Copy That Pops: Writing Tips and Psychology Hacks for Business

May 5, 2016

The branding behind $54 million dollar product launches...

In this episode I sit down with Minling Chuang from Brand Fame School to talk about her role in a $54 million dollar product launch, her views on entrepreneurship and branding, and why you need to find the “white space” in your industry.

  • How Mingling helped develop a $54 million dollar product launch in just 9 months.
  • Why putting a new Lean Cuisine product on a plate helped change what consumers thought.
  • How a trip to Nepal helped her transition from corporate life to being an entrepreneur.
  • How and Why she created Brand Fame School.
  • How to find your “white space” in an industry.


Homework Mentioned on Show

Text MINLING to 44222 to get Minling’s Brand Guide, or click here: The “IT” Brand Guide to an Unbland Brand, Free


Show Notes