Aug 29, 2016
Active and passive voice? [1:31]
Why is the active voice so much better for copywriting? [2:47]
"An active sentence is when the subject of the sentence is doing the action." - Laura Petersen
"Writing in the active voice helps you sound more confident and clear in your communication." - Laura Petersen
Aug 23, 2016
Building systems around your product and how to develop more confidence in your business....with Yasmine Khater.
Aug 16, 2016
Lead generation, marketing automation, and subscription boxes...with my friend and serial entrepreneur Heidi Koffman.
Aug 2, 2016
Copywriting tips, business personas, and how to craft a story that gets attention...from a true 'word nerd' Jessi Honard.