Aug 29, 2016
Active and passive voice? [1:31]
Why is the active voice so much better for copywriting? [2:47]
"An active sentence is when the subject of the sentence is doing
the action." - Laura Petersen
"Writing in the active voice helps you sound more confident and
clear in your communication." - Laura Petersen
Aug 23, 2016
Building systems around your product and how to develop more confidence in your business....with Yasmine Khater.
Aug 16, 2016
Lead generation, marketing automation, and subscription boxes...with my friend and serial entrepreneur Heidi Koffman.
Aug 9, 2016
Actionable and straight to the point: why you need to use compelling language for your call to action.
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Aug 2, 2016
Copywriting tips, business personas, and how to craft a story that gets attention...from a true 'word nerd' Jessi Honard.